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Dominic Willett
Dominic Willett is a keynote speaker, author and consultant in the subject of strategy. He specializes in competitive analysis and strategic vision. His website can be viewed at www.buildempires.com and his blog at www.businessatwar.com


Articles by this Author
» E-mail Tips: Clarity and Effectiveness
By Dominic Willett | Published 05/10/2005 | Business Practices , Business Technology | Rating:

In the use of e-mail for business communications, it is easy to get lost in the awe of technology.  Sometimes our writing loses its effectiveness as we lose focus on how we are actually communicating.




» E-mail Tips: Signature File
By Dominic Willett | Published 05/10/2005 | Sales and Marketing , Business Practices , Business Technology | Rating:

In e-mailing clients, the use of a signature file can be one of your most effective tools.  Signature files should not be long and drawn out, but rather should offer quick information that will help your clients contact you.  The following list includes items you may want to consider



» Trust in me...the e-commerce factor
By Dominic Willett | Published 07/13/2005 | Website Practices , eCommerce | Rating:

A recent survey by a UK based company shows that brand trust is higher for retailers that feature offline and online shopping.  What can we do to increase the trust factor?  Here is a list of ways that....



» Bridging the Gap With an Online Website Builder
By Dominic Willett | Published 07/13/2005 | Website Practices | Rating:

I have noticed that the growth in online websites has grown, but I see most of the successful growth coming from existing website owners in expansion of their online offering.  Why is small business having such a hard time breaking through the barriers of getting online in a successful fashion?  How can the recent growth and maturity of online website builders help combat common issues?



» Business Strategy: Effects of Prolonged Competition
By Dominic Willett | Published 02/13/2007 | Business Practices | Rating:

Can your company withstand the power of time - or more importantly the cost of time - in a competitive environment? This article looks at prolonged competition from the vision contained within the Art of War.



Blogs by this Author
04/11/2005
I find it amazing to read stories such as this one: http://www.newzimbabwe.com/pages/feauredbusiness.12481.html From the story: Zimland.com, owned by UK-based Zimbabwean entreprenuer Never Ndemera all...

05/12/2005
The New York Post states in a recent article that it is expected that businesses will lose as much as 627 million dollars in loss productivity due to employees not showing up to work on May 19th, the ...

05/12/2005
An industry based article on BabyShop Magazine (a magazine centered on product retailers of children items) seems to hit home in most businesses.  Read the article and find out if you are victim ...

05/23/2005
Newbusiness.co.uk released an article discussing a recent finding that Internet shoppers are more savvy when price comparing and shopping as a whole.  It stated 64% of Internet users have purcha...

06/10/2005
With the open source community driving competition for traditional commerce driven companies (such as Microsoft), many small businesses are turning to lower cost (or free) alternatives to common softw...

06/13/2005
A recent article on Globe and Mail states that publishers are going online to sell books directly to consumers, something that booksellers are scared of. Why shouldn't booksellers see this as a threat...

06/23/2005
Maybe the title should be as competition evolves... I love seeing backpeddling in customer service when companies find out they are not as special as they once thought themselves.  A good example...

07/7/2005
In this blog, the author recently had a problem where Yahoo changed one of her ads to reflect a new title.  This is very scary, as advertisers spend much time and money fine tuning their ads and ...

07/14/2005
In a recent promotion, Sony released a free to play online game that allows a player to drive one of a few choice vehicles.  The goal?  To use your car stereo to demolish buildings.  Th...

08/10/2005
Think Google and Yahoo are the only options in pay per click worth checking into?  Investigate these two companies: http://www.quigo.com/ http://www.industrybrains.com/ These are just two of an e...

11/11/2005
Amazon being a top 5 retailer has always been a given, and I have never bashed them for being at the top.  In fact, I think Amazon has pioneered and persevered through thick and thin, in fact som...

11/18/2005
I subscribed to Patricia Seybold's news letter back when Customer.com the book came out.  I honestly believe that her organization is one of 3 that actually 'get it' when it comes to customers.&n...

11/29/2005
Online Shopping Poised to Hit The Record Books As if you did not see this coming, the online shopping industry is set to hit record highs this year.  Interesting though that it is still only a sm...

12/16/2005
The 3 giants recently announced their inclusion in a new RAD Lab, which is initially comprised of Berkely staff.  The lab will work on the development of web applications, then give them away&nbs...

12/23/2005
I know it is just a press release, however I found it alarming that the article from the makers of Filemaker database software found that about half of the companies surveyed are still using paper and...

01/18/2006
MarketingSherpa.com has an excellent article on a niche company's marketing efforts online. Annies Homegrown sells organic products and competes with giants in the industry. The full article is here,...

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